quora for marketing
quora for marketing

Quora For Marketing: How to market your business on Quora

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Quora For Marketing

In order to grow your eCommerce business and make it more successful, you need to find ways to gain more traffic. Quora might be just the platform you’re looking for! With over 100 million monthly unique visitors, this popular question-and-answer site can be an excellent way to expand your reach and bring in new customers. If you want to learn how to market your business on Quora, here are the basics you need to know before you get started.

What is Quora?

Quora for Marketing


Quora is a question-and-answer website where questions are asked, answered, edited, and organized by its community of users. Its publisher, Quora Inc., is based in Mountain View, California. The website was made available to the public on June 21, 2010. Users can collaborate by editing questions and suggesting edits to other users’ answers.

Creating a Business Account


The first step in your business through quora for marketing is creating a Business Account. This doesn’t cost anything, and you can use it for free (unlike personal accounts). You can create a Business Account by going here. If you’re serious about using quora for marketing as a channel for customer acquisition, I recommend choosing premium when prompted at checkout. Free accounts are limited in several ways, including who can see posts and how many profile views you get. While these limitations aren’t necessarily deal-breakers for smaller businesses, I think they do detract from potential ROI if growth is one of your goals.

Finding Questions


If you’re trying to get started in eCommerce quora for marketing and have yet to come up with a great product idea, start by searching for questions that you think people would want answers to. One of the most obvious places to do so is on Quora; simply search for terms related to products or services you’d like to provide. If you don’t find any relevant questions right away, dig deeper into subcategories or try looking at similar ask sites like Yahoo Answers and Yahoo Voices (formerly Associated Content). One of these places may be ideal for generating some quick traffic.

Posting Answers


To start marketing your business on Quora, you first need to know what kinds of questions will be relevant to potential customers. For example, if you run an eCommerce website selling branded sneakers, search for questions related to sneakers, sports, and fashion and browse through each question to achieve quora for marketing. You should see a lot of questions related to buying these sneakers but not many that relate specifically to purchasing them online. That’s a sign that it might be a good idea for you (or someone else) to post an answer on how their product or service is different from competitors.

The Benefits of Marketing On Quora


Word of mouth is one of a company’s best marketing tools. It allows customers to spread the news about quora for how great you are and build trust in your brand. If a customer likes you, they’ll tell their friends. If they love you, they’ll tell everyone they know. This is where quora for marketing comes in. For those who aren’t familiar with it, Quora is a social network that helps users find relevant questions and answers based on their search history and input by others.

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